Privacy Policy

Last updated: [25-7-26]

This Privacy Policy explains how PETMIRTH (“PETMIRTH,” “we,” “us,” or “our”) collects, uses, stores, and discloses personal information when you visit [PETMIRTH.com], purchase our products, create an account, contact us, or otherwise use our website and related services collectively referred to as the “Services.”

In this Privacy Policy, “you” and “your” refer to customers, website visitors, account holders, and other individuals whose personal information we process.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business practices, website features, service providers, or legal obligations.

When we update this Privacy Policy, we will publish the revised version on our website and change the “Last updated” date shown above.

Personal Information We Collect

The personal information we collect depends on how you interact with our website and Services.

Information You Provide Directly

You may provide us with information including:

• Your name, email address, telephone number, and mailing address
• Billing and shipping information
• Order and transaction details
• Account login and profile information
• Products viewed, purchased, reviewed, saved, or added to your cart
• Loyalty, referral, gift-card, or promotional information
• Messages, reviews, photographs, or other information submitted to customer support
• Marketing preferences and communication choices

You may choose not to provide certain information. However, this may prevent you from completing a purchase or using some features of our website.

Information Collected Automatically

When you visit or interact with our website, we may automatically collect information such as:

• IP address
• Device type
• Browser type and settings
• Operating system
• Network connection information
• Pages and products viewed
• Referring website
• Time spent on the website
• Cart, checkout, and purchase activity
• Interactions with advertisements, emails, and website features

We may collect this information through cookies, pixels, web beacons, analytics tools, and similar technologies.

Information Obtained From Third Parties

We may receive personal information from companies that assist us in operating our store, including:

• Shopify
• Payment processors
• Shipping and fulfilment providers
• Analytics providers
• Email and SMS providers
• Customer-support platforms
• Advertising and marketing partners
• Fraud-prevention and security providers
• Review, loyalty, referral, and rewards applications

Payment details may be collected and processed directly by payment providers. PETMIRTH may not receive or store complete payment-card numbers.

How We Use Personal Information

We may use personal information for the following purposes:

Providing Products and Services

We use personal information to:

• Process payments
• Confirm and fulfil orders
• Arrange shipping and delivery
• Process returns, exchanges, and refunds
• Create and maintain customer accounts
• Provide order and account notifications
• Respond to questions and customer-support requests

Improving the Customer Experience

We may use information to:

• Personalize website content
• Recommend relevant products
• Remember customer preferences
• Improve products and website functionality
• Understand how customers use our Services
• Measure website and campaign performance

Marketing and Advertising

Subject to applicable law and your communication preferences, we may use personal information to:

• Send promotional emails or text messages
• Inform you about products, offers, and promotions
• Display personalized or targeted advertisements
• Measure advertising effectiveness
• Create advertising audiences through marketing platforms

You can unsubscribe from promotional emails by using the unsubscribe link included in those messages. Where available, you may opt out of promotional text messages by replying STOP.

Security and Fraud Prevention

We may use information to:

• Detect and prevent fraud
• Protect customer accounts
• Investigate suspicious transactions
• Prevent malicious or illegal activity
• Protect our website, customers, and business
• Enforce our policies and Terms of Service

Legal and Regulatory Purposes

We may process personal information when necessary to:

• Comply with applicable laws
• Respond to lawful government or court requests
• Resolve disputes
• Maintain required business records
• Protect our legal rights or the rights of others

Cookies and Tracking Technologies

We use cookies and similar technologies to operate and improve our website.

Cookies may help us:

• Remember items in your cart
• Save preferences
• Keep accounts secure
• Process checkout activity
• Understand website traffic
• Measure advertising performance
• Show more relevant advertisements

You can control or reject certain cookies through your browser settings or through any cookie-preference tool displayed on our website.

Blocking cookies may prevent some website functions from working correctly.

Where required by applicable law, we will request consent before using non-essential cookies.

How We Share Personal Information

We may disclose personal information to third parties when reasonably necessary to operate our business, including:

Service Providers

We may share information with vendors that provide:

• Website hosting and ecommerce services
• Payment processing
• Warehousing and fulfilment
• Shipping and delivery
• Data storage
• Analytics
• Customer support
• Email and SMS communications
• Advertising
• Fraud detection
• IT and security services

Shopify

Our store is hosted on Shopify. Shopify may process customer information to provide ecommerce, checkout, payment, fraud-prevention, account, and related services.

Advertising and Marketing Partners

With your consent or where otherwise permitted by law, we may provide limited information to advertising and marketing partners to:

• Deliver advertisements
• Measure campaign performance
• Build advertising audiences
• Understand customer interests

Depending on applicable privacy law, some advertising-related disclosures may be considered “sharing,” “sale,” or use for targeted advertising.

Legal Requirements

We may disclose information when reasonably necessary to:

• Comply with legal obligations
• Respond to subpoenas, court orders, or lawful requests
• Investigate fraud or illegal activity
• Protect PETMIRTH, our customers, or others
• Enforce our agreements and policies

Business Transactions

Personal information may be transferred as part of a merger, acquisition, financing, restructuring, sale of assets, bankruptcy, or other business transaction.

Third-Party Websites and Services

Our website may contain links to websites, platforms, or services operated by third parties.

We are not responsible for the privacy, accuracy, security, or practices of third-party websites. You should review their privacy policies before providing them with personal information.

Security of Your Information

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no online transmission or storage system can be guaranteed to be completely secure. You should avoid sending confidential payment or account information through unsecured communication channels.

You are responsible for protecting your account password and should contact us immediately if you believe your account has been compromised.

How Long We Retain Information

We retain personal information only for as long as reasonably necessary to:

• Provide the Services
• Fulfil orders
• Maintain customer accounts
• Meet tax, accounting, and legal obligations
• Resolve disputes
• Prevent fraud
• Enforce agreements

Retention periods may vary depending on the type of information and applicable legal requirements.

International Data Transfers

PETMIRTH, Shopify, and our service providers may process or store personal information outside the country where you live.

Where required, we use legally recognized safeguards for international transfers, such as contractual protections or other approved transfer mechanisms.

Your Privacy Rights

Depending on where you live, you may have the right to:

• Request access to your personal information
• Request correction of inaccurate information
• Request deletion of certain information
• Receive a portable copy of your information
• Restrict or object to certain processing
• Withdraw consent
• Opt out of targeted advertising
• Opt out of certain sales or sharing of personal information
• Appeal a decision relating to a privacy request
• Submit a complaint to a data-protection authority

These rights may be subject to legal limitations and exceptions.

We may request information to verify your identity before responding to a privacy request. We will not unlawfully discriminate against you for exercising your privacy rights.

To submit a request, contact us using the information below.

Marketing Communication Preferences

You may unsubscribe from promotional emails using the unsubscribe link included in each message.

You may opt out of promotional SMS messages by following the instructions included in the message.

Even after opting out of marketing communications, we may still send non-promotional messages concerning:

• Orders
• Payments
• Delivery updates
• Returns or refunds
• Account security
• Customer-support requests

Children’s Privacy

Our Services are not intended for children under the minimum age required by applicable law.

We do not knowingly collect personal information directly from children. A parent or legal guardian who believes that a child has provided personal information may contact us to request its deletion.

Complaints

Contact us first if you have concerns about how we collect or process personal information.

Depending on where you live, you may also have the right to complain to your local privacy or data-protection authority.

Contact Us

For questions about this Privacy Policy, our privacy practices, or your personal information rights, contact:

PETMIRTH
Email: [SUPPORT EMAIL]
Website: [FINAL DOMAIN]
Business address: [FULL BUSINESS OR REGISTERED ADDRESS]
Telephone: [PHONE NUMBER—OPTIONAL]

For purposes of applicable data-protection laws, PETMIRTH is the controller of the personal information described in this Privacy Policy unless otherwise stated.